Originally from Dallas, now a Fashion Marketing student at SCAD in Atlanta. My background in social media started with personal accounts as a kid and evolved into managing profiles for local businesses and brands.

I view digital branding as a series of experiments in visual storytelling. As a case study for my own marketing strategies, I scaled a personal TikTok account to over 3 million views and 5,000+ followers within 6 months. This project allowed me to test high-retention "low-fi" aesthetics and community-driven hooks in real-time, proving that authentic content is the most effective form of modern advertising.

Relocating to New York City in June 2026.